Smartling Appoints Kamal Thakarsey as Chief Marketing Officer to Drive Next Phase of Growth

Smartling appoints new CMO Kamal Thakarsey amid 40% annual growth surge.

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NEW YORK – August 29, 2024 – Smartling, Inc., the LanguageAI translation company, today announced the appointment of Kamal Thakarsey as Chief Marketing Officer. The hire comes at a time where Smartling is seeing a 40% annual growth surge, fueled by their market-leading AI capabilities that save customers 60% of translation costs on average in their first year.

Thakarsey brings nearly two decades of experience in Silicon Valley, having held leadership roles at several of the fastest-growing B2B SaaS companies in their respective industries. Thakarsey led the Enterprise Marketing team during a period of 10x revenue growth in just a few years at Handshake. He helped re-position their offering during Covid, transformed their pricing and packaging, and re-shaped their demand engine to help drive high growth. At PagerDuty, he held leadership positions in both Marketing and Operations, driving key initiatives across GTM strategy and global demand creation in both the SMB and Enterprise. He was a key contributor to their 10x growth from Series A to pre-IPO.

"Kamal has proven himself as a savvy marketer, driving high growth at some fantastic B2B SaaS companies over the last two decades. Along with the expansion of our global sales team and record breaking growth, now is the perfect time to join Smartling," said Bryan Murphy, CEO of Smartling.

In his new role, Thakarsey will be instrumental in communicating Smartling's position as the #1 Translation Management System and powerful AI capabilities that deliver the highest quality translation in half the time and cost of traditional translation.

"Smartling is in a strong market position. As we're riding this new wave of industries being disrupted by AI, they have built a strong and differentiated product offering unlike any other in the space," said Thakarsey. "That coupled with exceptional leadership and employee talent has positioned them as a market leader. I'm thrilled to join the team and help drive the next phase of growth."

In addition to his corporate experience, Thakarsey is a regular advisor for many early-stage startups and has partnered with several incubators to help advise early-stage VC-backed companies on initial marketing strategy and tactics.

About Smartling
Smartling's LanguageAI platform is revolutionizing digital content translation and localization. Recognized as the top translation management system by CSA Research and G2 users, Smartling uses AI and machine learning to eliminate manual tasks, integrate with existing techstacks, and deliver translation quality at scale— all at a fraction of the cost and turnaround time of traditional translation.

Smartling is the platform of choice for hundreds of B2B and B2C brands, including IHG Hotels & Resorts, Shopify, Pinterest, State Farm, British Airways, and Lyft. Smartling is a global team headquartered in New York City with an office in Dublin.

Media Contact
Sara Delacruz
prforsmartling@bospar.com